Glossary

The most commonly used terms in Digital Marketing

Digital Marketing Consultant

Are you looking for a dictionary of all the Digital Marketing terms?

I’ve created a Glossary that lists out and explains the most commonly used terms in Digital Marketing. From WordPress, SEO, Social Media, Google Ads, Affiliate Marketing, Blogging, and so on.

I hope this list helps you learn the lingo easily. And if I’ve left a term out, do message me 

A

B

  • B2B
  • B2C
  • Backend
  • Bandwidth
  • Banner Ad
  • Banner Blindness
  • Banner Exchange
  • Backlink
  • Barter
  • bbPress
  • Beyond the Banner
  • Blog
  • Bounce Rate
  • Burstable Bandwidth
  • Button Ad
  • Buzzword

C

  • Caching
  • Call to Action (CTA)
  • Category
  • CDN (Content Delivery Network)
  • Click-through
  • Click-through Rate (CTR)
  • Comments
  • Comment Spam
  • Content Management System (CMS)
  • Contextual Advertising
  • Conversion Rate
  • cPanel
  • Cookies
  • Cost per Action (CPA)
  • Cost per Click (CPC)
  • Cost per Lead (CPL)
  • CPM
  • Customer Acquisition Cost
  • Custom Headers
  • chmod
  • Custom Fields
  • Contributor
  • Custom Backgrounds
  • CSS
  • Child Theme

D

  • Database
  • Data Studio
  • Data Transfer
  • DDoS
  • Dedicated Hosting
  • Dedicated IP
  • Deep Linking
  • Deep Web
  • Default Theme
  • Description Tag
  • Directory
  • DNS
  • Domain Name
  • Doorway Domain
  • Doorway Page

E

  • eCPM
  • Editor
  • Email Marketing
  • Email Spam
  • Excerpt
  • Exclusivity
  • Ezine

F

  • Facebook
  • Favicon
  • First-mover Advantage
  • Flash
  • Forum
  • Frames
  • Freemium
  • Frequency Cap
  • functions.php
  • Filters
  • Feed
  • Fluid layout
  • FTP
  • Free Software
  • Featured Image
  • Filter
  • Footer

G

  • Gallery
  • Geo-targeting
  • GIF89a
  • GitHub
  • Google Data Studio
  • Google Instant
  • GPL
  • Guerilla Marketing
  • Guest Blogging

H

  • Heatmap
  • Hit
  • Home Page
  • Hooks
  • House Ad
  • .htaccess
  • HTML Banner
  • HTML Email
  • Hybrid Model

I

  • IP Address
  • iFrame
  • Impression
  • Inbound Link
  • Inbound Marketing
  • Incentivized Traffic
  • Interactive Agency
  • Interstitial
  • Invisible Web

J

  • jQuery
  • JavaScript

K

  • Keyword
  • Keyword Density
  • Keyword Marketing
  • Keyword Research
  • Keyword Stuffing
  • Keywords Tag

L

  • Lead Magnet
  • Like-gate
  • Linkbait
  • Link Building
  • Link Checker
  • Link Popularity
  • Link Text
  • Log File
  • Long Domain Name
  • Loop
  • localhost

M

  • Managed WordPress Hosting
  • Manual Submission
  • Marketing Automation
  • Marketing Plan
  • Media
  • Media Kit
  • Media Settings
  • Memory Usage
  • Metadata
  • Meta Search Engine
  • META Tag Generator
  • META Tags
  • Moderator
  • Mousetrapping
  • Multisite (MU)
  • Multivariate Testing
  • MySQL

N

  • Navigation
  • Navigation Menus
  • Netiquette
  • Network Effect
  • Nonce

O

  • Open Source
  • Opt-in Email
  • Opt-out
  • Organic Search
  • Outbound Link

P

  • Page
  • Page View
  • Pagejacking
  • Parent Theme
  • Pass-along Rate
  • Pay Per Click (PPC)
  • Pay Per Lead (PPL)
  • Pay Per Sale (PPS)
  • Payment Threshold
  • PayPal
  • Permalinks
  • Permission Marketing
  • PHP
  • Pingback
  • Plugin
  • Plugin Editor
  • Podcast
  • Pop-under Ad
  • Pop-up Ad
  • Portal
  • Post Formats
  • Post Meta
  • Post Slug
  • Post Status
  • Post Types
  • Premium WordPress Theme
  • Press This
  • Primary Menu
  • Profile

Q

  • Query
  • QuickPress

R

  • Rate Card
  • Reciprocal Links
  • Rectangle Ad
  • Rep Firm
  • Return Days
  • Return on Investment (ROI)
  • Rich Media
  • Robots.txt
  • Responsive Theme
  • Revisions
  • RSS
  • Run of Network (RON)
  • Run of Site (ROS)

S

  • Screen Options
  • SEO
  • Search Engine
  • Search Engine Optimization
  • Search Engine Spam
  • Search Engine Submission
  • Search Retargeting
  • Security Keys
  • Self-serve advertising
  • Settings
  • SERP
  • Shared Hosting
  • Shopping Cart
  • Shortcodes
  • Sidebar
  • Sig File
  • Site Search
  • Skyscraper Ad
  • Slider
  • Slug
  • Social Networking
  • SSL
  • Spam
  • Splash Page
  • Splog
  • Sponsorship
  • Static Front Page
  • Stickiness
  • Subdomain
  • Subscriber
  • Super Affiliate
  • Surround Session

T

  • Tag
  • Taxonomy
  • Template
  • Template Tag
  • Terms
  • Text Ad
  • Text Editor
  • Theme
  • Theme Framework
  • Theme Editor
  • Theme Options
  • Thumbnail Sizes
  • Title Tag
  • Toolbar
  • Tools
  • Top 10
  • Trash
  • Trick Banner
  • Two Tier Affiliate Program

U

  • Under Delivery
  • Unique Visitors
  • Updates
  • URL
  • Usability
  • User Role

V

  • Vertical Banner
  • Viral Marketing
  • Visual Editor
  • vlog
  • VPS Hosting

W

  • Web Browser
  • Web Design
  • Web Directory
  • Web Hosting
  • Website Traffic
  • Website Usability
  • Whois
  • Widgets
  • WP_Query
  • WordPress.com
  • WordCamp
  • Word-of-mouth Marketing
  • wp-config.php
  • WAMP

X

  • XAMP

Y

  • Admin Area
  • Action
  • AJAX
  • Array
  • Atom
  • Author
  • Administrator
  • Attachment
  • Apache
  • Autosave
  • Administration Screens
  • Absolute Path
  • Admin Bar

Z

  • Admin Area
  • Action
  • AJAX
  • Array
  • Atom
  • Author
  • Administrator
  • Attachment
  • Apache
  • Autosave
  • Administration Screens
  • Absolute Path
  • Admin Bar
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